On Thursday evening, as rumors swirled regarding the Brown University gunman, the network's Kaitlan Collins posted on social media, noting the confusion and directing people to her channel's 9pm newscast.
While it is by no means a flawless news source, her statement seemed accurate for a lot of people. It stands as one of the organizations where there exists reality-based and generally dependable reporting – notably during fast-moving events such as the one unfolding near a New Hampshire storage facility.
An Uncertain Position Amid a Business Battle
However CNN, now four and a half decades old, finds itself in a precarious position as two massive media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a high-stakes game of corporate ownership, not as a question of what benefits the news-consuming public.
“This is yet another example of the deep structural problems with origins in decades of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“It gets presented as a business story with influential figures as the main characters, but there is hardly any discussion of the public interest,” Pickard added.
A Further Factor: The Former President
This situation is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” foe.
Think back to the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now claims that the network requires new ownership. This can be interpreted as ownership that will insulate him from criticism and scrutiny. That is part of why he seems to support Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of Continued Instability
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s hardly a secure position. That structure could pave the way for CNN for a future sale. It never ends.
If you ask Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be contested by regulators,” Wu argued.
The Fundamental Challenge and a Way Ahead
Whatever happens regarding CNN, the larger issue persists.
“The present media landscape is a very anti-democratic system, but we must resist a sense of powerlessness,” Pickard said. Policy decisions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can address it.
Will that happen in an era where the top communications regulator refuses to acknowledge that the agency is independent? Reform is highly improbable now, but that should not imply it will be impossible forever.
Measures that strengthen independent news organizations, bolster local journalism, finance public media, and prevent the concentration of media power in too few hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, bigger isn’t better. And news organizations such as CNN must not be pieces in the latest corporate chess match.