"Parents located in the northern part of London is looking for an extraordinary and qualified instructor to assist their smallest child on his first steps to turning into an English gentleman."
Looking at this post, you might naturally skip the wording "initial stages" as mere a turn of phrase.
But, it may be the most significant part of this unique job advert, as it attempts to recruit a tutor for a infant.
Many of applications have now been sent in since the unidentified family posted their request for the £180,000 per year tutor, who must be "an exceptional individual".
Over the last few weeks, the listing has received attention throughout the press, with many questioning why?
Innovative Idea
The CEO, head and founder of an education consultancy, which is helping the family in their search, said that despite early skepticism, he viewed the plan "far sighted", and "progressive".
When he met the family, he said they appreciated the unusual nature of their requirement, and how young their son is.
But, they explained that they "were unwilling to delay any longer" to hire a tutor, as they had held off until their elder sibling was five, and by that point "cultural bias had already taken hold".
What precisely did the family mean by "cultural leaning"?
It's "comprehensive", Adam responded. "The way you eat, how you speak".
He explained the older sibling had absorbed "very nuanced, body language" from the family, and had adopted their cultural ways. The family told him they hoped to prevent the same situation to recur with their younger child.
The plan: To engage a English tutor, who needs to speak with RP, to influence the baby right from the beginning.
Natural Absorption
"A great deal of the development at the beginning here is kind of absorbed naturally," stated Adam.
It's via this natural absorption that the family are expecting the child will adopt the English characteristics they wish to instil.
He noted the tutor had to be someone who attended "the right kinds of schools – similar types of schools as the family hope to send their son to".
"The tutor simply needs to be the suitable individual, they'll be doing things they aren't even aware they're doing, simply by nature," he added.
Expense Not a Factor
The family informed him the chosen tutor should preferably also have knowledge of or enthusiasm in riding, alpine skiing, creative fields and music so as to inspire the child in a broad spectrum of passions.
More than that though, he said the family wanted the tutor to enrol the child on a variety of classes so the child would be "pony-riding and picking up an musical instrument by the time they are about three years old".
In the family's minds, helping their son become a "UK sophisticate" will bring about achievement and provide access.
"For all the pros and cons of that, because it's certainly a status symbol," he adds.
Yet, in spite of all this guidance in "Britishness", could the child pick up what is termed cultural bias from the globally influenced family he is raised by regardless?
"Certainly", said the CEO. "The parents know this could fail, but they've merely embraced the view of, 'let's give it a go and we'll proceed as early as we can', because the price of it is not a concern," he said.
Overly Optimistic
There are some in the tutoring industry who have these reservations.
Another CEO, chief executive of an educational organization, who provides individual instructors, commented that "the development of embracing two identities, or actually, forming one's identity, is something that must be grown into, not manufactured."
He wrote that he had moved from China to the United Kingdom at the period of childhood, and had been raised experiencing and living both cultures. He progressed to be educated at Cambridge University.
"The concept that an individual can act as a living vessel of Britishness, a person who can in some way transfer the characteristics of a British gentleman upon a infant child, appears naive and unrealistic," he stated.
"In my experience, engaging a typically British tutor from infancy will not automatically produce the outcome they want.
"I wasn't provided with such a tutor, and nevertheless I have been fortunate enough to experience numerous of the experiences they aspire for their son."
He added: "The reality is, cultural identity can not be dictated from the external environment; it must be embraced, and it must come from within."
Acquiring Englishness
Naturally, English culture is something the expert believes can be instructed – and commercialized.
"I think the reality that the international society regards us in this regard is something that we should be cherishing|valuing|appreciating